Continuerà a volare per Stoccolma/Newark, rotta che inizialmente doveva essere sospesa a partire dal 15 Gennaio 2007. Pare riprenderà in primavera con lo stesso schedulato. Decisione viziata dalla politica, in quanto la compagnia aveva ritenuto non profittevole la rotta.



8 Nov, 2006
MALAYSIA AIRLINES RETAINS KUALA LUMPUR-STOCKHOLM-NEWARK ROUTE IN SUPPORT OF VMY 2007

Malaysia Airlines will retain the Kuala Lumpur-Stockholm-Newark return route in its international network beyond 15 January 2007.

The national carrier had earlier announced that it will cease flight operations on this route but will now continue operating its thrice weekly flights on Monday, Thursday and Saturday using a 282-seater Boeing B777-200 aircraft.

In clarifying the decision to maintain this route, Malaysia Airlines Managing Director/CEO Mr. Idris Jala said, “Our earlier decision was guided by the initial findings from our route profitability exercise. However in response to a call from the government to reconsider our decision, we reviewed this route.”
“We have now teamed up with Tourism Malaysia to aggressively market Visit Malaysia Year (VMY) 2007 in these two markets and we now have very encouraging forward booking enquiries for next year”, he added.

In addition, Malaysia Airlines also received encouraging consideration and support from the airport authorities for the continued ‘Malaysian’ presence at Arlanda, Stockholm and Newark, USA.

For the months of January to July this year, there was a 16.8% increase of tourist arrivals in Malaysia from the US and similarly, there was a 20.8% increase from the Scandinavian region. Based on this trend, tourist arrivals from these two markets is expected to further increase during VMY 2007 and Malaysia Airlines will leverage on this anticipated demand for the profitability of KLIA-Stockholm-Newark route.

“To further boost ‘leisure focused and business interested’ traffic arrivals and increase our passenger loads, we are also pursuing various options to increase connectivity between KLIA and US East Coast. We are in active discussions with a few trans-Atlantic carriers to develop links with cities in the US East Coast via Amsterdam. For KLIA-Stockholm, we will increase the use of our existing code-share option with KLM to provide additional connectivity between Kuala Lumpur and Stockholm via Amsterdam,” added Idris Jala.

With the retention of the KLIA-Stockholm-Newark route and the possibility of alternative connectivity between US East Coast and Malaysia, the national carrier will continue to enhance efforts to promote inbound traffic into Malaysia from the USA and the Scandinavian region for VMY 2007.

Issued by:
Media Relations, Communications Division
Malaysia Airlines, Subang

For more information, contact:
Anbarasu.S
Mobile: 019 222 4952
Tel: 03 78403884
Email: arasu@mas.com.my