Royal Jordanian Airlines ordered two Boeing 787-8 aircraft worth a combined $305 million, becoming the first Middle Eastern airline to buy the so-called Dreamliner.
"We see the superior economics and unique passenger comfort features of the 787 bringing even greater recognition to Royal Jordanian," Chief Executive Officer Samer Majali told reporters today at the World Economic Forum for the Middle East in Jordan's Dead Sea resort.
Royal Jordanian will start taking delivery of its Dreamliners in 2010 and plans
to place firm orders for another two by the end of this year, Majali said.
It will also lease eight 787s, he said, without specifying from whom.
Royal Jordanian's order is part of the Amman-based airline's plan to attract investors with improving sales and earnings while confronting Middle Eastern competitors such as Emirates and Qatar Airways. The airline has also made an "initial decision" to acquire four or five 210- to 330-seat 787s to replace four-engine Airbus SAS A340s by about 2010, and will replace six Airbus A310s, including two freighters, by 2012, Majali said in an interview Jan. 10.
Americas, Asia
The 787 is a "fuel-efficient, technically well-established airplane" that will
"serve our hub from Amman with long-haul flights to the U.S. and the Far East" Royal Jordanian Chairman Nasser Lozi said in an interview at the Dead Sea today.
At the end of this month Royal Jordanian will add
Montreal to North American destinations.
Royal Jordanian operates 24 aircraft and serves 52 destinations. The airline last year received the first of seven Embraer 195 aircraft to strengthen its regional fleet, and was the first Middle Eastern carrier to join a worldwide alliance when it became a member of Oneworld in April.
"The 787s will have significantly lower unit costs than the A310s and A340-200s that are Jordanian's current medium- and long- haul workhorses" Pinkham said in a May 16 phone interview from Singapore.
Jordan's government may sell as much as 74 percent of Royal Jordanian as early as next month, Lozi said. The airline will have to remain 51 percent-owned by Jordanians.